Meet our speakers for Mastering Digital Marketing from Agency Experts

Here are two good reasons to sign up for Mastering Digital Marketing from Agency Experts happening on June 3, 2017 at Fully Booked, Bonifacio Global City. We’ll have two speakers from one of the country’s top agencies, Jason Cruz and Liza Lorenzo.

Jason Cruz is the Business Lead Director for Social Products, New Business, and Strategy for MRM//McCann Manila, the five-peat Campaign Asia Digital Agency of the Year, and digital arm of McCann Worldgroup Philippines. He is a lecturer and module designer at the IIDM Certified Digital Marketer program, the Philippines’ most popular digital marketing certification program. At 28, he is also the youngest member of McCann Worldgroup’s global network of social marketing leads.

He is the first MRM//McCann employee from the Asia-Pacific region to be featured on the Employee Spotlight, found on the company’s global website.

His work is experienced in the industry through some of the country’s biggest brands and businesses, having worked on over a hundred brands in nearly five years with McCann Worldgroup. He is also a prolific speaker at industry events.

Outside of social- and digital marketing, Jason holds a Kettlebell Fitness Trainer – Level 1 (KFT-1) certification, is a trained Emergency Medical Responder, and an adventure hiker.

Liza Lorenzo is currently a Social Management Director in MRM//McCann specializing in social media marketing. She joined the company in 2014, weeks before her graduation from De La Salle University where she studied Advertising Management. With her love for food and her advertising know-how, she championed social media assets of the food brands handled by the company. In 2016, she was promoted to Social Management Director where she handled not only food brands, but other FMCG brands as well. She continues to learn and share her digital marketing know-how to students as well as practitioners from different industries.

Registration is still ongoing for Mastering Digital Marketing from Agency Experts. For inquiries, contact 0917.397.9927 or email

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