Mastering Digital Marketing from Agency Experts — FAQs

GUIDE TO FREQUENTLY ASKED QUESTIONS (FAQS)

What are the event details?

What: Mastering Digital Marketing from Agency Experts

When: June 3, 2017 (Saturday),
 1PM to 5PM

Where: U-View (basement), Fully Booked, Bonifacio Global City, Taguig

Who is this event for?

In our upcoming seminar, Mastering Digital Marketing From Agency Experts“, participants will learn how to produce a digital marketing plan based on their brand objectives and translate that plan into clear and measurable online initiatives.

Experts from one of the country’s top agencies will share best practices for digital strategy planning, mistakes to avoid and those to learn from. The seminar is ideal for big companies who struggle with merging their traditional advertising online marketing strategies, digital marketers or planners who manage personalities or communities, small business owners who want to learn how to maximize the digital space with a modest budget.

 

What can I learn from this seminar?

Our agency experts will share their trade secrets on actual content creation, content planning, and why consistent storytelling is important.

 

How much is the registration fee?

There is a P2,500 fee per person, which simply covers the course fee. We’ll take care of the substance, but you take care of your sustenance, that okay?

How can I reserve a seat?

Simply sign up through our online registration form to signify your interest and we’ll email you the details on how to confirm a slot.

How can I pay for the seminar? 

You may settle the course fee by making a deposit to our bank account or via Paypal. Details as follows:

Bank: BPI

Account name: Writer’s Block Creative Enterprises Co.

Account number: Current account 1751 0828 82

If you have the BPI app on your phone, you can also pay via bank transfer without having to enroll our account in your Bills Payment Roster. Simply click on the option, “Transfer to Anyone”.

Once you’ve made the deposit/funds transfer, please notify us of your transaction by emailing us a copy of the deposit slip/screen cap so we can confirm your slot.

You may also pay via Paypal. Just let us know so we can email you an invoice.

Is there a deadline for signing up?

There is no deadline but please note that we will close the registration once all the slots have been filled up. Walk-in participants who will pay on the day itself will only be accommodated if there are still available slots.

 

Who is hosting the event?

It will be conducted by Writer’s Block Philippines, a duo of editors and communicators who have collectively had more than 20 years of experience in freelance lifestyle and corporate writing.

Ana P. Santos: reproductive health rights and women’s issues

Ana has had over 12 years experience in advertising and marketing communications. She left her post as Assistant Vice President of a financial institution five years ago to pursue a career as a freelance writer.

As an independent journalist and foreign correspondent covering sexual health rights and women’s issues, Ana has received media grants from Newsbreak, Probe Media Foundation and the Philippine Press Institute to cover population and development issues.

In  2014, she was named the Persephone Miel Fellow by Pulitzer Center on Crisis Reporting and did a series of reports on Filipino migrant mothers in Dubai and Paris. Her other Pulitzer Center grants include reports on HIV in the Philippines and young Filipino women who go to Denmark on a cultural exchange program as an au pair.

Ana has a regular column in Rappler while some of her full-length features have been published in the The Atlantic, The Los Angeles TImes,  Deutsche Welle – Germany  and Foreign Policy.

Nikka Sarthou-Lainez: lifestyle writer

With the belief that writing can take you places and traveling can inspire you to write, Nikka pursued a career as a lifestyle journalist. Her work has taken her to her dream destinations, which she has written about, and which have been immortalized in various print and online publications.

Graduating with a Bachelor of Arts Degree in Communication Arts from the University of the Philippines Los Baños, she got her feet wet in the local publishing industry before becoming a full-time freelance writer. Since then, she has written several features for asianTraveler, Travelife, Spark, Celebrity Mom, Business World, Highlife, Mango, Metro, Metro Society, ClicktheCity.com, Spot.ph, Herword.com, Homegrown.ph, GMA News Online, Rappler, and WayToGo powered by Smile magazine.

Nikka has also been published in Filipino publications abroad such as Filipino Star News in Michigan, Hawaii Filipino Chronicle, and Dubai-based magazine Illustrado. With her work, she was able to interact with movie celebrities, former ambassadors, inspiring entrepreneurs, and other interesting personalities. Aside from meeting and interviewing different characters, she particularly enjoys writing about travel, food, and other lifestyle-related features.

In 2012, she was chosen as one of the five Asian representatives for Moleskine’s Modern Nomads and was included in its exhibition of travel writers’ kits where some of her travel paraphernalia were shown on display. She was the only featured travel writer from the Philippines, the others were from Hong Kong, Taiwan, Singapore, and Malaysia.

She was formerly a Contributing Editor in Smile, the in-flight magazine of Cebu Pacific Air.

She never takes off her writer’s hat even when on vacation since she believes that anything can be turned into a story. View Nikka’s portfolio at www.nikkasarthou.com. 

Guest speaker: Jason Cruz

Jason Cruz is the Business Lead Director for Social Products, New Business, and Strategy for MRM//McCann Manila, the five-peat Campaign Asia Digital Agency of the Year, and digital arm of McCann Worldgroup Philippines. He is a lecturer and module designer at the IIDM Certified Digital Marketer program, the Philippines’ most popular digital marketing certification program. At 28, he is also the youngest member of McCann Worldgroup’s global network of social marketing leads.

He is the first MRM//McCann employee from the Asia-Pacific region to be featured on the Employee Spotlight, found on the company’s global website.

His work is experienced in the industry through some of the country’s biggest brands and businesses, having worked on over a hundred brands in nearly five years with McCann Worldgroup. He is also a prolific speaker at industry events.

Outside of social- and digital marketing, Jason holds a Kettlebell Fitness Trainer – Level 1 (KFT-1) certification, is a trained Emergency Medical Responder, and an adventure hiker.

Who do I contact for more information about the workshop?

You can call us through this number (0917) 397.9927 or email writersblock.ph@gmail.com. You can also check out our website: www.writersblockphilippines.com.

Calling a​​ll writers as 67th Palanca Awards deadline nears

The deadline for entering the 67th Carlos Palanca Memorial Awards for Literature is fast approaching! At midnight of April 30, 2017, the Carlos Palanca Foundation, Inc., its sponsor and organizer, will be closing submission to the country’s longest running and most prestigious literary competition.

Participants may submit only one entry per category. This year’s Palanca Awards is accepting entries for all 22 categories: English Division – Short Story, Short Story for Children, Essay, Poetry, Poetry Written for Children, One-act Play, and Full-length Play; Filipino Division – Maikling Kuwento, Maikling Kuwentong Pambata, Sanaysay, Tula, Tulang Para sa mga Bata, Dulang May Isang Yugto, Dulang Ganap ang Haba, and Dulang Pampelikula; Regional Languages Division – Short Story-Cebuano, Short Story-Hiligaynon, and Short Story-Ilokano.  Published/produced works which were first published or first produced between 1 May 2016 to 30 April 2017 and/or unpublished/unproduced works, may be entered in the contest.  Only unproduced works may be entered in the DULANG PAMPELIKULA category.

This year, the Kabataan Division for young writers 17 and below begs the question “How can the youth contribute to building interest in Philippine culture and literature?” (Kabataan Essay) and “Paano makaaambag ang mga kabataan sa pagsulong ng interes sa kultura at panitikang Pilipino?” (Kabataan Sanaysay).

Completing the lineup are the Novel and Nobela categories open this contest year. These categories accept unpublished and published works, provided they were first published within a period of two years prior to April 30, 2017.

Entries may be submitted at any of the Palanca Foundation offices at Unit 603, 6th Floor Park Trade Centre Bldg., 1716 Investment Drive, Madrigal Business Park, Ayala Alabang, Muntinlupa City or at Unit 3G, OPL Bldg., 100 C. Palanca St., Legaspi Village, Makati City, or through the CPMA website at www.palancaawards.com.ph.

Winners will be honored during a special ceremony on September 1, 2017.

For more information, contact cpawards@palancaawards.com.ph or call (632) 511-0003 or +639253887103. Look for Leslie Layoso.

Travel. Write. Publish. Repeat.

Those with the spirit of wanderlust know that the season for traveling is all year round. Whenever we set foot in a new place, we add experiences in our memory bank. Aside from taking pictures, how else could we immortalize those experiences?

 

With Travel the Write Way: A Travel Writing Workshop, we’ll help you turn your vacations into travel stories where you can share your thoughts, travel tips, and experiences to a much bigger audience.

 

Facilitating the workshop will be Ana P. Santos and Nikka Sarthou-Lainez of Writer’s Block Philippines, an organization dedicated to empowering writers, communicators, and creative entrepreneurs.

 

“In this event, we’ll discuss the basics of travel writing to help aspiring writers get their stories published,” shares Santos, a journalist who focuses on women and gender issues. She is a regular columnist in Rappler and as the 2014 Persephone Miel Fellow for the Pulitzer Center on Crisis Reporting, her work on labor migration has been published in The Atlantic and The Washington Post.

 

“We don’t require participants to have previously published works. As long as they like to travel or write—or both—and are at least 18 years old, they’re welcome to attend the workshop,” says Sarthou-Lainez, a lifestyle writer who was chosen as one of the five Asian representatives for Moleskine’s Modern Nomads in 2012.

 

The event will also feature Fruhlein Econar, a freelance photographer and staff writer for local travel publication GRID Magazine.

 

Registration is now open for “Travel the Write Way: A Travel Writing Workshop” happening on May 6, 2017, Saturday, 1:00 to 6:00PM in Fully Booked, Bonifacio Global City. For inquiries and reservations, email writersblock.ph@gmail.com or contact 0917.397.9927. Visit www.writersblockphilippines.com for more details.

 

This event is made possible by Fully Booked, ClickTheCity.com, and Brownroots Creatives.

 

Guess who’ll be our guest speaker for TRAVEL THE WRITE WAY (2017)?

Here’s another good reason to sign up for Travel the Write Way: A Travel Writing Workshop happening on May 6, 1-6pm at Fully Booked BGC… Fruhlein Econar of GRID Magazine will be a speaker at the event!

Fruhlein is a writer whose main goal is to curb her overenthusiasm for commas, em-dashes, and semi-colons. She is currently paying the bills as a freelance photographer and staff writer for local travel publication GRID Magazine.

For more information about the event, contact 0917.397.9927 or email writersblock.ph@gmail.com.

TRAVEL THE WRITE WAY: A Travel Writing Workshop – FAQs

GUIDE TO FREQUENTLY ASKED QUESTIONS (FAQS)

What are the details of the workshop?

What: Travel the Write Way: A Travel Writing Workshop

When: May 6, 2017 (Saturday),
1PM to 6PM

Where: U-View (basement), Fully Booked, Bonifacio Global City, Taguig

 

Who is this workshop for?

Those with the spirit of wanderlust know that the season for traveling is all year round. Whenever we set foot in a new place, we add experiences in our memory bank. Aside from taking pictures, how else could we immortalize those experiences?

With Travel the Write Way, we’ll help you turn your vacations into travel stories where you can share your thoughts, travel tips, and experiences to a much bigger audience.

As long as you like to travel and/or write, and are at least 18 years old, you may sign up for this travel writing workshop. We don’t expect you to have previously published works, nor do we expect you to be the next Pico Iyer.

This is especially ideal for the following:

  • freelance writers
  • bloggers
  • employees and stay-at-home folks who want to write on the side
  • anyone who would like to immortalize their travels and adventures

 

What can I learn from this workshop?

The workshop will discuss the following topics:

  • Introduction to Travel Writing
  • Anatomy of a Travel Feature
  • Travel Writing Tips & Tricks
  • Getting Published

 

How much is the registration fee?

There is a P2,000 fee per person, which simply covers the course fee. We’ll take care of the substance, but you take care of your sustenance, that okay?
How can I reserve a seat?

Simply sign up through our online registration form (https://docs.google.com/forms/d/e/1FAIpQLSe-yxgm2W7EgyoifX3Bj5Q4pmrGNfRrzMnIq1bl7dcqM5Z6-A/viewform?usp=sf_link) to signify your interest and we’ll email you the details on how to confirm a slot.

 

How can I pay for the workshop? 

You may settle the workshop fee by making a deposit to our bank account or via Paypal. Details as follows:

Bank: BPI


Account name: Writer’s Block Creative Enterprises Co.

Account number: Current account 1751 0828 82

If you have the BPI app on your phone, you can also pay via bank transfer without having to enroll our account in your Bills Payment Roster. Simply click on the option, “Transfer to Anyone”.

Once you’ve made the deposit/funds transfer, please notify us of your transaction by emailing us a copy of the deposit slip/screen cap so we can confirm your slot.

You may also pay via Paypal, which has a payment feature in our website (writersblockphilippines.com).

Is there a deadline for signing up?

There is no deadline but please note that we will close the registration once all the slots have been filled up. Walk-in participants who will pay on the day itself will only be accommodated if there are still available slots.

Who is hosting the event?

It will be conducted by Writer’s Block Philippines, a duo of editors and communicators who have collectively had more than 20 years of experience in freelance lifestyle and corporate writing.

Ana P. Santos: reproductive health rights and women’s issues

Ana has had over 12 years experience in advertising and marketing communications. She left her post as Assistant Vice President of a financial institution five years ago to pursue a career as a freelance writer.

As an independent journalist and foreign correspondent covering sexual health rights and women’s issues, Ana has received media grants from Newsbreak, Probe Media Foundation and the Philippine Press Institute to cover population and development issues.

In  2014, she was named the Persephone Miel Fellow by Pulitzer Center on Crisis Reporting and did a series of reports on Filipino migrant mothers in Dubai and Paris. Her other Pulitzer Center grants include reports on HIV in the Philippines and young Filipino women who go to Denmark on a cultural exchange program as an au pair.

Ana has a regular column in Rappler while some of her full-length features have been published in the The Atlantic, The Los Angeles TImes,  Deutsche Welle – Germany  and Foreign Policy.

Nikka Sarthou-Lainez: lifestyle / travel

With the belief that writing can take you places and traveling can inspire you to write, Nikka pursued a career as a lifestyle journalist. Her work has taken her to her dream destinations, which she has written about, and which have been immortalized in various print and online publications.

Graduating with a Bachelor of Arts Degree in Communication Arts from the University of the Philippines Los Baños, she got her feet wet in the local publishing industry before becoming a full-time freelance writer. Since then, she has written several features for asianTraveler, Travelife, Spark, Celebrity Mom, Business World, Highlife, Mango, Metro, Metro Society, ClicktheCity.com, Spot.ph, Herword.com, Homegrown.ph, GMA News Online, Rappler, and WayToGo powered by Smile magazine.

Nikka has also been published in Filipino publications abroad such as Filipino Star News in Michigan, Hawaii Filipino Chronicle, and Dubai-based magazine Illustrado. With her work, she was able to interact with movie celebrities, former ambassadors, inspiring entrepreneurs, and other interesting personalities. Aside from meeting and interviewing different characters, she particularly enjoys writing about travel, food, and other lifestyle-related features.

In 2012, she was chosen as one of the five Asian representatives for Moleskine’s Modern Nomads and was included in its exhibition of travel writers’ kits where some of her travel paraphernalia were shown on display. She was the only featured travel writer from the Philippines, the others were from Hong Kong, Taiwan, Singapore, and Malaysia.

She was formerly a Contributing Editor in Smile, the in-flight magazine of Cebu Pacific Air, and was also a part-time writer for Philippine Tatler.

She never takes off her writer’s hat even when on vacation since she believes that anything can be turned into a story. View Nikka’s portfolio at www.nikkasarthou.com. 

Guest speaker: Fruhlein Econar of GRID Magazine

Fruhlein is a writer whose main goal is to curb her overenthusiasm for commas, em-dashes, and semi-colons. She is currently paying the bills as a freelance photographer and staff writer for local travel publication GRID Magazine.

Who do I contact for more information about the workshop?

You can call us through this number (0917) 397.9927 or email writersblock.ph@gmail.com. You can also check out our website: www.writersblockphilippines.com.

67th Carlos Palanca Memorial Awards issues call for entries

The Carlos Palanca Foundation, Inc. has announced its call for entries to the 67th Carlos Palanca Memorial Awards for Literature. This year’s competition is also accepting submissions to the Novel and Nobela categories, which are offered only every two years.

Established in 1950 in honor of Don Carlos Palanca Sr., the Palanca Awards aims to continue developing Philippine literature by providing incentives to writers and serve as a repository of our literary treasures for generations to come.

The regular categories for this year are as follows:

  • Novel and Nobela categories
  • English Division – Short Story, Short Story for Children, Essay, Poetry, Poetry Written for Children, One-act Play, and Full-length Play;
  • Filipino Division – Maikling Kuwento, Maikling Kuwentong Pambata, Sanaysay, Tula, Tulang Para sa mga Bata, Dulang May Isang Yugto, Dulang Ganap ang Haba, and Dulang Pampelikula;
  • Regional Languages Division – Short Story-Cebuano, Short Story-Hiligaynon, and Short Story-Ilokano.

Young writers below 18 years old may also begin crafting their entries to the Kabataan Division with the theme “How can the youth contribute to building interest in Philippine culture and literature?” (Kabataan Essay) and “Paano makaaambag ang mga kabataan sa pagsulong ng interes sa kultura at panitikang Pilipino?” (Kabataan Sanaysay).

The contest is open to all Filipino or former Filipino citizens of all ages, except current directors, officers, and employees of the Palanca Foundation. Published/produced works, which were first published or first produced between 01 May 2016 to 30 April 2017, and/or unpublished/unproduced works may be entered in the contest. Contestants may submit only one entry per category. The deadline of submission is on April 30, 2017.

For official contest rules and forms, visit the Palanca Foundation offices at Unit 603, 6th Floor Park Trade Centre Bldg., 1716 Investment Drive, Madrigal Business Park, Ayala Alabang, Muntinlupa City or at Unit 3G, OPL Bldg., 100 C. Palanca St., Legaspi Village, Makati City, or download from the CPMA website <www.palancaawards.com.ph>.

Winners will be awarded at a special ceremony to be held on September 1, 2017. For inquiries and other concerns, participants may contact the CPMA Administrator Ms. Leslie Layoso through email at cpawards@palancaawards.com.ph or at (632) 511-0003 / +639108878552.

Meet our guest speaker for Brew Your Best Food Feature

Here’s a good reason to sign up for our food writing workshop, BREW YOUR BEST FOOD FEATURE… Beatriz Isabel Acosta, ClickTheCity’s Features Editor, will be our guest speaker!
 
Bea has been writing about food for almost ten years (and counting!) at ClickTheCity, a Philippine multi-platform guide to experiencing the best in entertainment and lifestyle.
 
She graduated from De La Salle University-Manila (DLSU) with a double degree in Communication Arts and Advertising Management, and also considers religious exercising in between food assignments one of her proudest achievements in life.
 
Bea is currently the Features Editor of ClickTheCity and through the years has witnessed how content online, especially food, has been dramatically evolving from web to mobile to social. To write about food in the online world, she believes you must know the food ecosystem well and you must always evolve to remain relevant and creative.
 
For workshop inquiries, email writersblock.ph@gmail.com or contact 09173979927.

Brew Your Best Food Feature (2017)

Guide to Frequently Asked Questions (FAQs) 

What are the details of the workshop?

What: Brew Your Best Food Feature

When: March 25, 2017 (Saturday), 9AM to 12NOON

Where: 26th St. Bistro by The Coffee Bean & Tea Leaf*, Net Lima, Bonifacio Global City, Taguig

 

What is the workshop about?

Are you the type who would snap photos first before digging into your food?

Take your passion for food to another level with this specialized writing workshop, Brew Your Best Food Feature. In this introductory workshop, we’ll be discussing writing food related articles and finding story angles fit for publishing.

We’ll also have a guest speaker from ClickTheCity.scom, the Philippines’ definitive online entertainment and lifestyle guide that has been around for over a decade now.

 

Who can attend the event?

It would be ideal for participants to have a passion for food and/or writing, and are at least 18 years old to attend the event. No professional writing experience required here.

 

How much is the registration fee?

There is a P700 course fee per participant, which includes food and drink. It’s a food writing workshop after all!
 

How can I reserve a seat?

Simply sign up through our online registration form (https://docs.google.com/forms/d/e/1FAIpQLSf7MCr7PbQZKYNaeq4fX5Vs72msF5jJuOZS95LcfUxn53JgQw/viewform?usp=sf_link) to signify your interest and we’ll email you the details on how to confirm a slot.

 

How can I pay for the workshop? 

You may settle the workshop fee by making a deposit to our bank account or via Paypal. Details as follows:

Bank: BPI


Account name: Writer’s Block Creative Enterprises Co.

Account number: Current account 1751 0828 82

If you have the BPI app on your phone, you can also pay via bank transfer without having to enroll our account in your Bills Payment Roster. Simply click on the option, “Transfer to Anyone”.

Once you’ve made the deposit/funds transfer, please notify us of your transaction by emailing us a copy of the deposit slip/screen cap so we can confirm your slot.

You may also pay via Paypal, just let us know so we can send you an invoice.

 NOTE: Once you’ve settled the fee, please email us your complete name, contact details, and a copy of the deposit slip/screen cap of transaction so we can confirm your slot.

 

Is there a deadline for signing up?

There is no deadline but please note that we will close the registration once all the slots have been filled up. Walk-in participants will only be accommodated if there are still available slots.

 

Who is hosting the event?

It will be conducted by Writer’s Block Philippines, a duo of editors and communicators who have collectively had more than 20 years of experience in freelance lifestyle and corporate writing.

Ana P. Santos: reproductive health rights and women’s issues

Ana has had over 12 years experience in advertising and marketing communications. She left her post as Assistant Vice President of a financial institution five years ago to pursue a career as a freelance writer.

As an independent journalist and foreign correspondent covering sexual health rights and women’s issues, Ana has received media grants from Newsbreak, Probe Media Foundation and the Philippine Press Institute to cover population and development issues.

In  2014, she was named the Persephone Miel Fellow by Pulitzer Center on Crisis Reporting and did a series of reports on Filipino migrant mothers in Dubai and Paris. Her other Pulitzer Center grants include  reports on HIV in the Philippines and young Filipino women who go to Denmark on a cultural exchange program as an au pair.

Ana has a regular column in Rappler while some of her full-length features have been published in the The Atlantic, The Los Angeles TImes,  Deutsche Welle – Germany  and Foreign Policy.

 

Nikka Sarthou-Lainez: lifestyle / travel

With the belief that writing can take you places and traveling can inspire you to write, Nikka pursued a career as a lifestyle journalist. Her work has taken her to her dream destinations, which she has written about, and which have been immortalized in various print and online publications.

Graduating with a Bachelor of Arts Degree in Communication Arts from the University of the Philippines Los Baños, she got her feet wet in the local publishing industry before becoming a full-time freelance writer. Since then, she has written several features for asianTraveler, Travelife, Spark, Celebrity Mom, Business World, Highlife, Mango, Metro, Metro Society, ClicktheCity.com, Spot.ph, Herword.com, Homegrown.ph, GMA News Online, Rappler, and WayToGo powered by Smile magazine.

Nikka has also been published in Filipino publications abroad such as Filipino Star News in Michigan, Hawaii Filipino Chronicle, and Dubai-based magazine Illustrado. With her work, she was able to interact with movie celebrities, former ambassadors, inspiring entrepreneurs, and other interesting personalities. Aside from meeting and interviewing different characters, she particularly enjoys writing about travel, food, and other lifestyle-related features.

In 2012, she was chosen as one of the five Asian representatives for Moleskine’s Modern Nomads and was included in its exhibition of travel writers’ kits where some of her travel paraphernalia were shown on display. She was the only featured travel writer from the Philippines, the others were from Hong Kong, Taiwan, Singapore, and Malaysia.

She was formerly a Contributing Editor in Smile, the in-flight magazine of Cebu Pacific Air, and was also a part-time writer for Philippine Tatler.

She never takes off her writer’s hat even when on vacation since she believes that anything can be turned into a story. View Nikka’s portfolio at www.nikkasarthou.com. 

 

Guest speaker: Bea Acosta

Bea has been writing about food for almost ten years (and counting!) at ClickTheCity, a Philippine multi-platform guide to experiencing the best in entertainment and lifestyle.

She graduated from De La Salle University-Manila (DLSU) with a double degree in Communication Arts and Advertising Management, and also considers religious exercising in between food assignments one of her proudest achievements in life.

Bea is currently the Features Editor of ClickTheCity and through the years has witnessed how content online, especially food, has been dramatically evolving from web to mobile to social. To write about food in the online world, she believes you must know the food ecosystem well and you must always evolve to remain relevant and creative.

 

Who do I contact for more information about the workshop?

You can call us through this number (0917) 397.9927 or email writersblock.ph@gmail.com. You can also check out our website: www.writersblockphilippines.com.

Plan ahead for the summer with this writing lab for teens

Summertime means vacation, and that means finding activities to keep your kids busy. Explore your child’s other interests and even cultivate his creativity. Inject educational activities to his summer schedule like “The Write Stuff: A Writing Lab for Teens” on April 1, 2017, Saturday, 1:00 to 5:00PM in Fully Booked, Bonifacio Global City.

Facilitating the workshop will be Ana P. Santos and Nikka Sarthou-Lainez of Writer’s Block Philippines, an organization dedicated to empowering writers, communicators, and creative entrepreneurs.

“Aside from our typical freelance writing events, we also host a workshop for teens every summer season. We’d like to develop childrens’ interest and passion for writing at an early age. In this half-day activity, we’ll be sharing tips and techniques on how to discover your writer’s voice,” shares Santos, a journalist who focuses on women and gender issues.

Santos is a regular columnist in Rappler and Working Mom and as the 2014 Persephone Miel Fellow for the Pulitzer Center on Crisis Reporting, her work has been published in The Atlantic and The Washington Post.

“What’s unique about this workshop is the way we’ll ask participants to create stories using Talecraft, a story-creation card game. It’s a fun way to learn writing! As long as your teen has an interest in either reading or writing—and is between 13 to 18 years old—he can join the event,” says Sarthou-Lainez, a lifestyle writer who was chosen as one of the five Asian representatives for Moleskine’s Modern Nomads in 2012.

Talecraft Founder, Ria Lu, will be there to help the young writers break out of mental block and create stories with genres and characters that are outside of what they usually like to create. Participants will get to bring home their own set of Talecraft cards.

Registration is now open for “The Write Stuff: A Writing Lab for Teens” happening on April 1, 201, Saturday, 1:00 to 5:00PM in Fully Booked, Bonifacio Global City. For inquiries and reservations, email writersblock.ph@gmail.com or contact 0917.397.9927. Visit www.writersblockphilippines.com for more details.

This event is made possible by Fully Booked, ClickTheCity.com, and Brownroots Creatives.

The Write Stuff: A Writing Lab for Teens – FAQs (2017)

Guide to Frequently Asked Questions (FAQs) 

What are the details of the workshop?

What: The Write Stuff: A Writing Lab for Teens

When: April 1, 2017 (Saturday), 1PM to 5PM

Where: U-View, Fully Booked, Bonifacio Global City

What is the workshop about?

Got a teen who loves to read and write? If you’re looking for a productive activity for your kid this summer season—and give him a break from his online surfing or gaming, sign him up for “The Write Stuff: A Writing Lab for Teens”.

In this half-day workshop, the Founders of Writer’s Block Philippines will share different writing techniques and help your child discover his writer’s voice. While Talecraft creator, Ria Lu, will discuss the basics of fiction writing, character design, and story creation.

What is Talecraft?

Talecraft is a story-creation card game designed to help writers break out of mental block and create stories with genres and characters that are outside of what they usually like to create. There are three types of cards in Talecraft: the Genre cards, the Archetype cards, and the Key cards. Players need to pick cards from each type and create a story based on what they’ve picked. For more information about the game, please visit http://talecraft.komikasi.com.

Who can attend the event?

Ideally, participants should be teenagers between the ages of 13 to 18 years who generally have an interest in writing and want to hone their skills, especially in the following topics:

  • fiction writing
  • feature writing
  • journaling

How much is the registration fee?

There is a P3,000 fee per participant, which covers the course fee, Talecraft cards, and workshop kit. We’ll take care of the substance, but you take care of your sustenance, that okay?
How can I reserve a seat?

Simply sign up through our online registration form (https://docs.google.com/forms/d/e/1FAIpQLSfu2FVe2Kh_4EseJ9JbS2Xa2QqSwzcAj2muFv0XbkQRVvjtiw/viewform) to signify your interest and we’ll email you the details on how to confirm a slot.

How can I pay for the workshop? 

You may settle the workshop fee by making a deposit to our bank account or via Paypal. Details as follows:

Bank: BPI


Account name: Writer’s Block Creative Enterprises Co.

Account number: Current account 1751 0828 82

If you have the BPI app on your phone, you can also pay via bank transfer without having to enroll our account in your Bills Payment Roster. Simply click on the option, “Transfer to Anyone”.

Once you’ve made the deposit/funds transfer, please notify us of your transaction by emailing us a copy of the deposit slip/screen cap so we can confirm your slot.

You may also pay via Paypal, just let us know so we can send you an invoice.

NOTE: Once you’ve settled the fee, please email us your complete name, contact details, and a copy of the deposit slip/screen cap of transaction so we can confirm your slot.

Is there a deadline for signing up?

There is no deadline but please note that we will close the registration once all the slots have been filled up. Walk-in participants will only be accommodated if there are still available slots.

Also, it’s best to sign up and confirm a slot way before the event so we can prepare your handouts and certificates.

Who is hosting the event?

It will be conducted by Writer’s Block Philippines, a duo of editors and communicators who have collectively had more than 20 years of experience in freelance lifestyle and corporate writing.

Ana P. Santos: reproductive health rights and women’s issues

Ana has had over 12 years experience in advertising and marketing communications. She left her post as Assistant Vice President of a financial institution five years ago to pursue a career as a freelance writer.

As an independent journalist and foreign correspondent covering sexual health rights and women’s issues, Ana has received media grants from Newsbreak, Probe Media Foundation and the Philippine Press Institute to cover population and development issues.

In  2014, she was named the Persephone Miel Fellow by Pulitzer Center on Crisis Reporting and did a series of reports on Filipino migrant mothers in Dubai and Paris. Her other Pulitzer Center grants include  reports on HIV in the Philippines and young Filipino women who go to Denmark on a cultural exchange program as an au pair.

Ana has a regular column in Rappler while some of her full-length features have been published in the The Atlantic, The Los Angeles TImes,  Deutsche Welle – Germany  and Foreign Policy.

Nikka Sarthou-Lainez: lifestyle / travel

With the belief that writing can take you places and traveling can inspire you to write, Nikka pursued a career as a lifestyle journalist. Her work has taken her to her dream destinations, which she has written about, and which have been immortalized in various print and online publications.

Graduating with a Bachelor of Arts Degree in Communication Arts from the University of the Philippines Los Baños, she got her feet wet in the local publishing industry before becoming a full-time freelance writer. Since then, she has written several features for asianTraveler, Travelife, Spark, Celebrity Mom, Business World, Highlife, Mango, Metro, Metro Society, ClicktheCity.com, Spot.ph, Herword.com, Homegrown.ph, GMA News Online, Rappler, and WayToGo powered by Smile magazine.

Nikka has also been published in Filipino publications abroad such as Filipino Star News in Michigan, Hawaii Filipino Chronicle, and Dubai-based magazine Illustrado. With her work, she was able to interact with movie celebrities, former ambassadors, inspiring entrepreneurs, and other interesting personalities. Aside from meeting and interviewing different characters, she particularly enjoys writing about travel, food, and other lifestyle-related features.

In 2012, she was chosen as one of the five Asian representatives for Moleskine’s Modern Nomads and was included in its exhibition of travel writers’ kits where some of her travel paraphernalia were shown on display. She was the only featured travel writer from the Philippines, the others were from Hong Kong, Taiwan, Singapore, and Malaysia.

She was formerly a Contributing Editor in Smile, the in-flight magazine of Cebu Pacific Air, and was also a part-time writer for Philippine Tatler.

She never takes off her writer’s hat even when on vacation since she believes that anything can be turned into a story. View Nikka’s portfolio at www.nikkasarthou.com. 

Guest speaker: Ria Lu, Creator of Talecraft

Ria Lu is the President/CEO of Komikasi Games and Entertainment, Inc., the development company responsible for some of the award-winning Advergames in the country. Ria graduated with a Bachelor’s degree in Computer Science at the De La Salle University, Manila; and has taken up Computer Graphics for Games at the Tokyo Technical College. She is also currently the immediate Past-President of the Soroptimist International Club Parañaque, a socio-civic organization advocating the betterment of the lives of women and girls; and she is also a board member of the Game Developers’ Association of the Philippines. Ria is also the creator of the Talecraft and Flirt card games.

Who do I contact for more information about the workshop?

You can call us through this number (0917) 397.9927 or email writersblock.ph@gmail.com. You can also check out our website: www.writersblockphilippines.com.